— What I do
I help marketing and design teams create compelling and strategic creative work by crafting industry leading design and translating marketing and branding strategies into innovative and impactful campaigns.
Logo & Brand Development
Research & Art Direction
Poster and Infographic Design
— Who I am
I’ve managed my own successful design business for over a decade and I’m comfortable working in collaborative settings, in both fast pace agency and client environments. I enjoy mentoring and managing creatives by providing direct and constructive leadership and artistic direction to drive the overall vision of projects. I provide hands-on design direction to lead my team to produce outstanding work. I also believe in providing a friendly, collaborative environment for the creative team to thrive.
I have exceptional taste and always stay on top of design trends but know when to avoid a fad and focus on the most effective direction for a brand to guarantee an integrated brand experience. I also have a strong ability to articulate design thinking to all stakeholders in a project.
I’ve been involved in some startups and enjoy the process of leading creative ideation sessions to develop art and design direction. I enjoy taking responsibility for projects from initial concept to final execution within deadlines. Anticipating problems is part of this process and implementing creative solutions.